There Is No One-Size-Fits-All Conversion Rate | FutureNow’s GrokDotCom / Marketing Optimization Blog

There Is No One-Size-Fits-All Conversion Rate | FutureNow’s GrokDotCom / Marketing Optimization Blog.
Amen! I’ve always been saying that there are no one-size-fits all average conversion rates. Your goal should be to increase your current rates and do so by optimizing your efforts. And you need to take a look at your rates individually (traffic source, etc.) versus in aggregate.

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